Cd
CD95002. Merchandise Management
Academic department:
Administrative Science
Units: 3 0 8
Requirement: none
Equivalence: none
Semester and career: 5 Semester LAE, LEM, LIN, IIS
General aim of the course:
To offer students a perspective on the issues related with the principles of
merchandising as applied in manufacturing and retailing business organizations.
Analyzing topics like: planning, developing, and presenting product line(s)
for identified target market(s). And discussing decisions related with pricing,
assorting, styling, timing, and selection of merchandising technology.
Bibliography:
Merchandising: Theory, principles, and practice
Grace I. Kunz
Fairchild Publications Inc., 2005
ISBN: 1-56367-353-3
Instructor's profile: Teacher
with Master Degree in Administration or Marketing
Language of Instruction: Spanish/English
Cd95003. Leadership Construction I
Academic department: Business
Administration Program
Units: 3-0-8
Requirement: CD95042
Equivalence: No tiene
Semester and career: 8 LAE
General aim of the course: To construct with the participant a leadership
vision. Between action reflexion.
Bibliography: Duhne Carmen.
Observer maps, Deinn consultoría.
Echeverría Rafael. Ontología del Lenguaje. Dolmen Editores.
Goldsmith Marshall. Coaching. Thes last one word in leadership
development. Prentice Hall.
Instructor's profile: Certificated
in coaching.
Experience at least for 5 years in coaching.
Business Master or Education Master.
Language of Instruction: Spanish
Cd95004 . Leadership Construction II
Academic department: Business
Administration Program
Units: 3-0-8
Requirement: Cd95042 y Cd95003
Equivalence: No tiene
Semester and career: 9 LAE
General aim of the course:
Start to practice coaching with a personal leadership process.
Understand the relation between emotional skills and leadership types.
Bibliography: Duhne Carmen.
Observer maps, Deinn consultoría.
Echeverría Rafael. Ontología del Lenguaje. Dolmen Editores.
Goldsmith Marshall. Coaching. Thes last one word in leadership
development. Prentice Hall.
Instructor's profile: Certificated
in coaching.
Experience at least for 5 years in coaching.
Business Master or Education Master.
Language of Instruction: Spanish
Cd95005. Critical thinking for managers
Academic department: Cd
Units: 3-0-8
Requirement: None
Equivalence: None
Semester and career: LAE
General aim of the course: The main objective of this course is to prepare undergraduate
business management students as knowledge workers. Knoledge workers select,
evaluate, transform, and use information in their managerial work and at the
core of these processes are critical thinking skills.
The course aims to equip students with concrete skilss in critical thinking
and with opportunities to practice and evaluate their critical thinking attitudes
and competencies.
Bibliography: Tversky and
Kahneman. Mental Heuristics.
Herbert Simon. Behavioral Decision making.
Senge Peter.Mental Models (Fith Discipline).
Argyris Chris and Senge Peter.Organizational Learning.
Richard Paul and 12 Angry Men Case. Characteristics of critical thinkers.
Instructor's profile: PHD
in business Administration or Master in Administration.
Experience in the topic Critical Thinking.
Language of Instruction: 1. English like a priority. 2. Spanish.
Cd95021. High Performance Teams
Academic department:Administration
Units:8
Requirement:None
Semester and career:8th semester of business administration program
Equivalence:Topic II
General aim of the course:Objective:
Recognize the characteristic profile of high-performance work groups by the
renewal, management and interaction of teams.
Bibliography:Echeverría Rafael. Generación de confianza. Maddux
Robert. Empowered teams. Gautier Benedicte. Coaching Directivo.
Instructor's profile:Has
to be an MBA, certificated Empresarial Coach, and have experience in coaching
high performance teams.
Language of Instruction:Spanish
Cd95040. Projects in International Logistics I
Academic department:Administrative
Sciences
Units:8
Requirement:Business Logistics (CD00-881)
Semester and career:9th LIN
Equivalence:None
General aim of the course:Apply
a diagnosis procedure to asses the logistics condition and capacities of an
organization. At end of the story students will formulate recommendations to
improve the competitive situation of that organization.
Campus:Monterrey
Bibliography:Coyle, Bardi
& Langley. The Management of Business Logistics. Thomson South-Western 7ha.
Edition.
Ballou. Ronald. Business Logistics Management. Prentice Hall. 4th. Edition
Blanchard, Benjamin. Logistics Engineering and Management. Prentice Hall 4th.
edition.
Horngren, Charles. Cost Accounting: Managerial Emphasis. Prentice Hall.
Instructor's profile:LIN, IMA, IIS or IQA with MBA and experience in Logistics
field
Language of Instruction:Spanish
Cd95041. Projects in International Logistics II
Academic department:Administrative
Sciences
Units:8
Requirement:Business Logistics (CD00-881)
Semester and career:9th LIN
Equivalence:None
General aim of the course:Students
will asses how organizations-in a global world- develop competitive advantages
taken care of their logistics process.
Campus:Monterrey
Bibliography:Christopher,
Martin. Logistics and Supply Chain Management. Prentice Hall
Murphy & Wood. Contemporary Logistics. 8th. edition.
Instructor's profile:LIN, IMA IIS or IQA whit MBA and experience in Logistics
field
Language of Instruction:Spanish
Cd95050. Introduction to Logistics Management between Mexico and the USA
Academic department:Management
Sciences
Units:8
Requirement:nothing
Semester and career:7o. LIN
Equivalence:nothing
General aim of the course:Upon successful completion of this course, the student
will have a basic understanding of the Transportation Management and business
logistics processes, including the rol of governmental agencies and their level
of involvement, Standard operating procedures for dealing with the customs process
and its requirements and technological resources thal
can assist businesses and increase efficiencies of the process.
Campus:Monterrey
Bibliography:Coyle J.J., E.J. Bardi and R.A. Novack; Transportation 5th
Edition, Southwestern College Publishing, Thomas Learning.
Instructor's profile:
Language of Instruction:Spanish
Cd95071. Logistics
and Mexican International
Trade Management Academic department:Management Sciences
Units:8
Semester and career: 7° LIN en adelante
Equivalence:None
General aim of the course:
Campus:Monterrey
Bibliography:- Comercio Exterior de México, Marco Jurídico y Operativo.
Witker, Jorge y Gerardo Jamarillo, Mc Graw Hill 1996.
-Legislación del Comercio Exterior. Martínez Vera, Rogelio, McGraw
Hill 1997
Ley Aduanera, su Reglamento y Reglas Generales, 1999 Congreso de la Unión.
-Ley de Comercio Exterior, 1998 Congreso de la Unión. Instructor's profile:LIN
, International Comerce Experience and MBA.
Language of Instruction:Spanish
Cd95075. Effective Communication.
Academic department: Business Administration.
Units: 8.
Requirement: None.
Semester and career: 7th semester of business administration program.
Equivalence: Topic I
General aim of the course: Lead the participant to become a more powerful observer of his linguistic processes in private / labour life, identifying some of the obstacles that obstruct his interpersonal relations, as well as to introduce him to a set of basic skills to improve his personal / labour satisfaction.
Campus: Irapuato
Bibliography: Echeverría Rafael,
Ontología del Lenguaje.
Instructor's profile: Has to be an MBA, Certificated Empresarial Coach, and
have experiencience in coaching.
Language of Instruction:Spanish.
Fecha de la última actualización: 14 de diciembre (M)