Or ORGANIZATIONS
Or00001. INTRODUCTION TO UNDERGRADUATE DEGREE PROGRAM
I N BUSINESS ADMINISTRATION
"To develop the capacity to understand the bases and foundations of the
Administration of Companies through their knowledge and understanding, in such
a way that you/they allow him to visualize himself as a professional in this
area. To inform on the main areas that conform the curricula in Undergraduate
Degree in Business Administration, to know the whole structure of the ITESM
system (norms, politics, regulations, as well as the academic and extra-academic
activities that will offer the student an integral formation) by means of conversing
with the different authorities of the Institution and student associations,
will allow the student to know the different development opportunities in the
academic, cultural, sport, and personal area that you can count on inside the
ITESM. "
Or00801. ENTREPRENEURIAL DEVELOPMENT
Entrepreneur presentation and profile. Steps to follow for an entrepreneurial project. Content of the business plan and selection of the project/corporation. Marketing research. Production and/or design of the service system. Financial aspects. Governmental requirements and institutional support. Presentation of corporate business plan. The MPME (micro, small and medium corporations). Entrepreneurial cases. Project performance and interview of a successful entrepreneur. Presentation of the project.
CAMPUS: ALL CAMPUSES
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Or00803. ETHICS IN PROFESSIONAL PRACTICE
Contemporary leaders talk about the necessity of ethical behavior for humanity's well-being. Human responsibility for their acts, which represents a sense of dignity in individuals. Dignity in human beings and their inalienable rights. Social order and the context of human behavior. Fundamental role of ethical activities in relation to an authentic professional competitivity. Honest professionals. Just and respectful professionals. Service-vocation professionals. Social dimension of institutions. Responsibility for promoting the community's development and challenges of responsibilities nowadays. Form of acting for a sustained development. Development of one's self as a person and as a professional.
CAMPUS: ALL CAMPUSES
ACAD. PERIOD: FALL
LANGUAGE OF INSTRUCTION: SPANISH
Studies corporations and their management by analyzing the evolution of management. Corporations in view of economic, demographic and political changes in their environment. Social responsibility and ethics in corporations. Classification of corporations. Managerial process of a corporation. Management of the main functional areas. Corporations and international business. Textbook: J.R. Lowry, B. W. Weinrich, G. M. Bounds, G. H. Dobbins and O. S Fowler, Introduction to Business, International Thompson Editores, México, 1995.
CAMPUS: ALL CAMPUSES
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Understanding and analysis of the relation between the areas of design, implantation and evaluation of organizational planning and control systems. Analysis of the different contexts of corporations. Formulation of manuals of planning, control processes, strategies to be designed by the decision-maker, and programming of planning and control. Knowledge of the different planning and control processes for each kind of corporation. Textbook: Anthony Dearden and Govindarajan, Management Control System, Editorial Irwin, 7th edition.
CAMPUS: VER, CHIS, CHIH, CCM, C. JUA, COL, CEM, GDA, HID, IRAP, LAG, LEO, MAZ, MTY, CVC, QRO, SALT, SLP, SIN, SON, TAMP, TOL, ZAC.
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Or00852. DEVELOPMENT OF AN ENTREPRENEURIAL APPROACH
Corporations and their administration. The entrepreneurial context. Functional areas of a corporation. Integral and systematic vision of the corporation.
CAMPUS: CCM, CEM, GDA, LAG, LEO, MTY, CVC, QRO, SLP, TOL.
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Or00863. ORGANIZATION AND DIRECTION
Introduction and tools for formal organizational design. Organization as a specialized sub-unit and as a corporation with various functional departments. Organization of multiple corporations. Management of organizational change: strategies and tactics. Long term organizational planning. Manager's role in the corporation and disputes handling. Motivation: bases for its conceptualization and practical approach. Leadership and organizational behavior. Influence and communication processes.
CAMPUS: VER, CHIS, CHIH, CCM, C. JUA, COL, CEM, GDA, HID, IRAP, LAG, LEO, MAZ, MTY, CVC, QRO, SALT, SLP, SIN, SON, TAMP, TOL, ZAC.
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Or00864. SMALL BUSINESS MANAGEMENT AND FRANCHISE DEVELOPMENT
Study of small companies from the analysis of the main factors of their context; financial and technical support in favor of small companies to the tools for the development of a company's functions. In the franchising field, the student will be familiarized with the franchising process in Mexico, Latin America and the rest of the world. The course also presents the legal aspects of a franchise. Textbook: Sérvulo Anzola Rojas, Administración de la pequeña empresa, McGraw-Hill, Primera edición, 1993. Enrique González Calvillo and Rodrigo González Calvillo, Franquicias: la revaluación de los 90's, McGraw-Hill, Segunda edición, 1994. Enrique Gonzalez Calvillo, La Experiencia De las Franquicias, McGraw-Hill, segunda edición, 1994. Juan Huerdo Lange, Sistema de franquicias, Centro Internacional de Franquicias.
CAMPUS: VER, CHIS, CHIH, CCM, C. JUA, COL, CEM, GDA, HID, IRAP, LAG, LEO, MAZ, MTY, CVC, QRO, SALT, SLP, SIN, SON, TAMP, TOL, ZAC.
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
Or00871. INTERNATIONAL BUSINESS
Study of international negotiations based on the fundamental activities and the political and economic factors that have an impact on business, and the human and cultural factors that business faces. Knowledge of elements involved in international negotiations (international commerce, governmental influence, multinational, international diplomacy and production strategies with external resources). Application of the functional managerial areas of a corporation with regard to marketing, human resources, accounting and finance in the international environment. Textbook: John D. Daniels and Lee H. Radebaug, International Business, Environments and Operations, Addison-Wesley Publishing Co., 6th edition, 1989.
CAMPUS: ALL CAMPUSES
ACAD. PERIOD: SPRING & FALL
LANGUAGE OF INSTRUCTION: SPANISH
. Or00884. NEGOTIATION TECHNIQUES
Negotiation and conflict solving. The negotiation process. Types of negotiation.
Environment. Negotiation techniques. Textbook: Alan V. Schoonmaker, Negocie
y gane, Editorial Norma.
Or00886. ADNINISTRATION OF SERVICE COMPANIES
"To develop in the students an understanding of those aspects of administration of particular importance in organizations producers of services in contrast with organizations producers of goods. To promote the analytic and critical thought with relationship to all the services that affects our lives. This is of particular importance for the economies of the post-war, where the industries of services play a predominant role in the generation of wealth and where these same industries are the cause of positive balances in the commercial scale of many nations. To acquire conceptual and empiric tools for the immediate application in the improvement of the acting of organizations of producers of services. "
. Or00892. ADMINISTRATIVE CONSULTING AND AUDITING
Understanding the auditor's and the consultant's fields of action.
The scope and importance of auditing and managerial consulting.
Finding organizations focused on auditing and managerial consulting.
Methodology for carrying out auditing and consulting tasks; professional
and legal responsibilities of auditing. Textbooks: Joaquín
Rodríguez Valencia, Sinopsis de auditoría administrativa,
Trillas; Oficina internacional del trabajo, La consultoría
de empresas, Limusa.
. Or00893. CONSULTING TECHNIQUES
Principles and foundations of consulting. Consulting and its special
fields. Methodology, preliminary study and planning of consulting.
Implementation and follow-up. Training for consultants. Consulting
as a professional career. Textbook: Edgar Schein, Consultoría
de procesos, Volumen II, Sitesa, Mexico City, 1988.
. Or00894. ENTREPRENEURIAL MANAGEMENT
Organizations and organizational theory. The organization and
its environment. Objectives and organizational efficiency. Political
processes in organizations. Relations and conflicts between groups.
The field of executive management. Strategic and operational goal
planning. Conceptualization of planning and control. Control as
one stage of the management process. Planning and control in small
and medium-size service organizations. Textbooks: Organization
Theory and Design, West Publishing, 1992; Anthony, Dearden and
Covindaajan, Management Control Systems, Irwin, 7th ed.; Stephen
Covey, Los 7 hábitos de la gente eficaz, Paidós.
. Or00895. SEMINAR ON STRATEGIC MANAGEMENT
Understanding strategic management and its components. Analysis of different
environments: nation and industrial sector. Analysis of strategic groups. Environmental
analysis in the stages of a sector's life cycle. Foundations of competitive
advantage and strategic business unit. Fragmented environments. Global industries:
integration, diversification and how to execute each of these strategies. Textbook:
Charles W. Hill and R. Jones Gareth, Strategic Management: An Integrated Approach,
Houghton Mifflin, 3rd ed., Boston.